For brands
Keep your store.
Gain a shopfront.
You already run a shop. Modestly is a sales channel on top of it — a curated European shopfront where customers find you beside other labels worth knowing. You keep your name, your prices and your relationship with the customer.
No listing fee, no subscription. A person reads every application.
The category
A growing market, sold one DM at a time.
Modest fashion is not a niche — it is a category the size of a national economy, growing every year. What it lacks in Europe is a proper shopfront: most independent labels still sell through one website and one Instagram inbox.
Global consumer spend on modest fashion, growing 6.2% year on year.
State of the Global Islamic Economy Report 2025/26, DinarStandard.
Not another platform
Connect Shopify or WooCommerce.
Connect the store you already run and your catalogue lands in Modestly once, then stays current on its own — no second product manager, no dashboard to babysit.
If you’re on Shopify, orders appear in your own admin and you fulfil there — tracking comes back to Modestly automatically.
If you’re on WooCommerce, your stock stays in sync with your store, but you fulfil the order from Modestly with your own carrier.
No platform yet? You can still sell — add your products and stock straight in Modestly, and fulfil orders from here with your own carrier.
- Shopify
- WooCommerce
- Spreadsheet
ModestlyOne catalogue, always currentHow you get paid
A commission on what sells. Nothing else.
No listing fee, no subscription, no monthly platform charge. Modestly earns only when your piece does. Your rate is set for your brand and shown in your own agreement — never posted here.
- 01
One basket
The customer pays once, in their own currency, even when the basket spans several brands.
- 02
You ship
Shopify brands fulfil from their own admin, tracking synced back automatically. WooCommerce and other brands fulfil from Modestly with their own carrier.
- 03
You're paid
Stripe Connect splits the charge to your own account and pays out weekly, automatically.
The customers
They are already in Europe.
The customer base this category serves is here now and growing — and they are currently buying from wherever they can find, often shipping from outside the EU with the duties and delays that brings. A European shopfront is the gap.
Muslims in the EU28, Norway and Switzerland — the customer base the category serves in Europe.
Europe's Growing Muslim Population, Pew Research Center.
What you get
A shopfront, not a second job.
Every brand is reviewed before it can list, so the company you keep is chosen rather than scraped. Your pieces sit beside other labels worth knowing.
- You stay the seller of record
- Your name, your prices
- Price and stock always follow your store
- Shopify · WooCommerce
- Orders split to you automatically
- Stripe Connect
- Your pieces beside other approved brands
- Curated, not endless
- — your label —
- Not yet listed
How it goes
Three steps to your first order
No integration project, no account manager, no platform to learn. The whole point is that it should cost you an afternoon.
- 01
Apply
Tell us about your brand, and which platform you sell on. A couple of minutes — no listing fee, no commitment.
- 02
We review
A person reads every application, for quality and fit. Approved brands get a one-time code.
- 03
Connect and go live
Choose where your products live, confirm your identity, connect Stripe for payouts, confirm shipping, and sign — five short steps, then your pieces go live.
Modest fashion deserves a proper shopfront.
Apply to sellOr write to brands@modestly.eu with any question first.